A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

New Volkswagen R Logo | Manufacturer image. Volkswagen announced a further update to its branding — the classic VW logo got a two-dimensional refresh in September — with a new “R” logo for ...

3. Understand Your Audience And What They Care About. Your name, logo, colors or a splashy tagline are not your brand. Your brand is what people think and feel about your company when they see or ...

Unlike Honda's bulky, boxy logo, the Lexus symbol consists of curvy thin lines that form an almost cursive L shape surrounded by an oval.Two different third-party ad agencies were responsible for ...

They have not yet selected a new name. Washington's logo has been an Indian chief since 1971. It was designed by Native American Walter “Blackie” Wetzel to depict a member of the Blackfeet tribe.

3. Start With Brand Foundations. Don’t just skip to the name and visual marks like a logo. Do the harder, less sexy work of understanding and making decisions around the fundamentals such as ...

The National Football League’s Washington franchise will change the Redskins name and logo, the team announced Monday. The new name was not revealed. The announcement comes just days after the ...