It’s suggested to use a soothing serum on your hair before straightening it simply because of the increased resistance that may be experienced with African American hair. In addition ...

Throughout history, Black women have had a complicated love affair with chemical hair straighteners ... they’re on the rise in some African countries: Sales of chemical hair relaxers have ...

Launched in Chicago in 1957, Luster Products manufactures 125 hair care products that are sold in over 70 countries around ...