Nike hoped Michael Jordan's Air Jordan sneakers would make them millions. Forty years later, it's bringing in billions.

AJ 11 ‘Bred’ Low sneakers are the champions of the year. Black Mesh uppers surrounded by black patent leather resting on a white cushioned midsole that’s anchored by a varsity red rubber ...

The ubiquitous streetwear brand has linked with Spike Lee to create a capsule collection ... which Nike soon enough co-opted for the famed Air Jordan campaign considering he wore a pair of Air ...