Simply put, the line between B2B and B2C branding has dissolved. Across B2C and B2B companies alike, brand perception dictates an organisation’s ability to attract and retain the best talent, too.

Mastercard announced the launch of Mastercard Track Business Payment Service, which is meant to help facilitate B2B payments. Business Insider Subscribe Newsletters ...

Ed Zimmer walked the customer service walk for 25 years. In 1985, he and his brother-in-law, Jim Thompson, took over Ecco, a maker of backup alarms and lights for trucks. Quickly, they understood ...

Las Vegas, NV, Jan. 12, 2024 (GLOBE NEWSWIRE) -- At the Consumer Electronics Show (CES) in Las Vegas this January, B2B mobile accessories suppli ...

While the B2B e-commerce market is set to reach $1.8 trillion by 2023, according to Forrester research, most B2B products are still sold through direct sales and/or third-party distribution, says UPS.