Beer tap handles come in all shapes and sizes, but they have one purpose: To get that customer sitting on the other side of the bar to give the beer a try. “In a more competitive, ...

RANDOM LAKE, Wis. - Cone heads, zombies, beards, bananas -- they are some of the creative beer tap handles that have become a big business as the number of craft breweries has skyrocketed. There ...

Cone heads, zombies, beards, bananas - they are some of the creative beer tap handles that have become a big business as the number of craft breweries has skyrocketed. There were 2,033 craft ...

The manufacturing and design of beer tap handles is an industry unto itself. Wisconsin’s AJS Tap Handles has been in business since the late 1980s, and General Manager Mark Steinhardt pointed ...

COLUMBUS, Ohio — When Roy Wadding sits down at a bar, he makes sure to scan the draft selection before ordering a beer. His eyes zip from one tap handle to the next, searching for something ...

Watch: How Tap Handles Are the Last Line of Marketing for Brewers Big and Small. They’re a ‘cross between art and manufacturing’ ...

Brian Thomas, who runs the blog and online museum Amazing Tap Handles, says any good handle is trying to tell you a lot more than how hoppy the beer is. “The tap should suggest to someone who ...

“Sometimes the best (handles) are the simplest ones, that have a really memorable shape and really bold branding,” said Cole Krueger, lead designer for AJS Tap Handles in Random Lake, Wis.

As beer gets more sophisticated, tap handles become little pieces of artwork — thanks to Renton-based Taphandles Inc., one of the country's largest producers.

RANDOM LAKE (AP) Cone heads, zombies, beards, bananas they are some of the creative beer tap handles that have become a big business as the number of craft breweries has skyrocketed.There were ...