The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention by the design gods, perhaps not unlike the FedEx arrow.

Yellow’s logo is simple enough: the word Yellow in robust, no-nonsense all-caps sans-serif black type within a similarly-sturdy, black-bordered trapezoidal holding shape that is colored a lovely ...