However, this omission could be a lost opportunity. After all, press releases – which typically carry a word count of 400-600 – don’t take long to put together and yet, if done well, they ...

Five Best Practices For Issuing Press Releases. If you want to issue a press release the right way, there are five critical questions to address before making the decision to “release” your news.

Press release vs. news release vs. media release, Business Wire understands the importance of generating value when a company or organization has news to share. With deep experience, ...

A news release, also called a press release, can turn out to be an extremely valuable advertising investment for your new company if you take the time to write it correctly.

Last year, Business Wire distributed thousands of press releases for clients in industries including tech, healthcare, food and beverage, retail, and more. Explore some of our top releases from ...

Crisis communication press release example: In the wake of the COVID-19 outbreak, the aviation industry had to publicly address plummeting revenues, safety on flights, and the severe reduction in air ...

4 Reasons Press Releases Remain a Valuable Marketing Tool Underutilized yet so effective, the press release is still a powerful asset for any business. These tips and tricks for creating an ...

A press release is a newsworthy or informational article usually issued by a firm’s public relations department. ... Press Association (PA), and Business Wire. How a Press Release Works .