Bare Necessities, Fashion Nova And Saatva launch "pre-tariff" sales before expected price hikes. Exploiting consumer ...

Throughout the world, consumer sales promotions are an integral part of the marketing mix for many consumer products. Marketing managers use price-oriented promotions such as coupons, rebates, and ...

“In some cases, it’s certainly working,” Duleep Rodrigo, who leads U.S. consumer and retail consulting at KPMG, said of tariff-based marketing campaigns. “We’ve seen auto sales up. We’ve seen ...

With same-store sales weak so far this year amid a difficult economy, operators are boosting marketing, adding new menu items ...

Sales promotions can be aimed at the customer, sales staff or retailers. Sales promotions intended for the consumer are referred to as consumer sales promotions. Sales promotions intended for ...

While Memorial Day sales often focus most heavily on large appliances and mattresses, retailers typically have sitewide discounts that are better than normal as well. To help budget-conscious shop ...

In recent years, Kroger has reported record sales and profits along with a strong stock performance. Shoppers recruited by Consumer Reports checked sales tags at 26 Kroger and Kroger-owned stores ...

FILE PHOTO: Shoes by ON (Run on Clouds), a shoemaker backed by Swiss tennis player Roger Federer, are pictured in the Swiss ...