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J Cornelissen, Corporate Communications: A Guide to Theory and Practice. Sage, 2011; J M T Balmer & A Stephen (eds), Revealing the Corporation: Perspectives on Identity, Image, Reputation and ...
The course aims to bridge theory and practice by analysing contemporary cases of organisations handling communications challenges. J Cornelissen, Corporate Communications: A Guide to Theory and ...
This course is designed to apply relevant social psychological theory to gain insight into the changing world of corporate communication. J Cornelissen, Corporate Communications: A Guide to Theory and ...