Korean Air's new logo and corporate identity are not just visual changes, but a reflection of the airline's new global goals ...
Korean Air has officially introduced its refreshed corporate identity, featuring a modern take on its iconic Taegeuk symbol ...
Korean Air is set to undergo one of the most significant transformations in its history. In what marks its first major ...
First HoldCo, formerly known as FBN Holdings Plc has revealed its new identity to the investing public on the Nigerian ...
Nations around the world have widely differing levels of maturity when it comes to corporate digital identity. But according to Umazi, a next-generation compliance and digital identity platform ...
Urde, Mats, and Stephen A. Greyser. "The Corporate Brand Identity and Reputation Matrix—The Case of the Nobel Prize." Journal of Brand Management 23, no. 1 (January 2016): 89–117.
However, this will increase reliance on strong creative identity guidelines. In a crowded market, a strong corporate identity (CI) is essential for differentiation. Brand marketers must refocus on ...
UK-based compliance and digital identity platform Umazi makes the case for corporate digital identity systems – and ...