The blurred lines between PR and marketing still present a conundrum where many professionals struggle. As the co-founder and CEO of a public relations firm, I’ve seen that an often-made mistake ...

Sometimes it’s hard to distinguish the difference between PR (public relations) and marketing since they have overlapping goals and can be done in conjunction with each other. But each has ...

The three fields of advertising, marketing and public relations offer highly creative people careers in industry. Choosing the right career path among these disciplines depends on your long-term ...

For a newly minted entrepreneur or small-business owner, discerning the difference between marketing and public relations can be difficult. While these disciplines are closely related, there are ...

The lines between public relations (PR) and advertising may appear blurred, but their roles remain distinct. Anushka Sharma, a leading PR strategist and co-founder of Friends Media, sheds light on ...