Public relations and marketing have similar tactics but focus on different goals. Here’s why both are crucial for your company. What's the Difference Between PR and Marketing?

The blurred lines between PR and marketing still present a conundrum where many professionals struggle. As the co-founder and CEO of a public relations firm, I’ve seen that an often-made mistake ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Public relations, otherwise known as PR, is an essential part of marketing your business ...