In the vibrant canvas of digital marketing and SEO, weaving personal narratives through customer journey maps isn’t just vital – it’s a sophisticated art.

A stunning 83% of customer experience professionals report disappointing results from their firms' customer journey mapping efforts. Here’s how to avoid a similar fate.

Avoid These Mistakes In Digital Prospecting. By. Alec Drake - November 7, 2022. 0. Facebook. Twitter. Linkedin ... We can miss clues on the prospecting journey in this expanding digital world.

The customer journey that follows a digital pathway charts a new course that retailers must follow. New signals need to be captured both at the point of need and at the point of sale. These new ...

In fact, 68% of brands use customer journey maps to improve CX, with 49% leveraging them to improve their campaigns as well as increase the ROI of their marketing/ad spend.

Join us at the Lead Generation and Prospecting in the Digital Era panel, taking place from 2:45 to 3:30 p.m. on September 13 at the Radio Masters Sales Summit in Cincinnati.

When working with advisors, I always suggest looking at client prospecting as a long-term journey. Like every adventure, engaging new clients should begin with a small step, and each subsequent ...

The new tool makes it easier for advisers to reach prospective clients and gain insight into their needs, preferences and interests. AssetMark, a provider of wealth management and technology solutions ...