Public relations is an ever-evolving industry. From political influence to overlap with marketing, from changes in technology to dramatic shifts in culture, the way we approach public relations ...

Today, there are hundreds of digital video services, all competing for views and attention. In this environment, public relations firms have a monstruous challenge to stay relevant, by effectively ...

Blake Lively faces a second defamation lawsuit over her allegations of sexual harassment and retaliation while making "It ...

In a digital world, where news and misinformation ... from public to private – want to have a positive public image. Public relations professionals are the ones responsible for creating and ...

The Masters of Science in Strategic and Digital Communication (MS-SDC ... Strategic communication has much to offer for those looking to work in public relations as well as with for-profit and ...

Oluwagbotemi Moshood,the founder ofBrazzPR,Africa’s leading strategic marketing and PR agency,in this interview with MOHAMMED SHOSANYA, speaks on why the agency was created, its impacts,challenges and ...

In this publication late last year, I highlighted several trends that could affect PR in the immediate future. As 2025 unfolds, many of those patterns are becoming clearer. I’m expanding on my ...

Welcome to the Department of Advertising, Public Relations and Media Design. We believe in preparing our students to shape the world around them through the practice of strategic communication. Our ...

By Samuel OWUSU ADUOMIIn today’s fast-evolving business landscape, Public Relations (PR) is no longer a peripheral ...

Public relations is all about profile. Business A approaches Agency B; they want to build their presence and profile in the world. Agency A gets to work, writing press releases, organizing media ...

This course develops students’ skills in writing for public relations and relationship management purposes, with particular attention paid to the characteristics and requirements of digital media. The ...