Bar codes are making a comeback. Well sort of. They're not your traditional bar code. I had an opportunity to speak with execs at a Long Beach, Calif.-based advertising agency attempting to cozy-up to ...

However, the big three (EZcode, DataMatrix and QR) can’t hold a candle to the achievements of Gavin Jancke of Microsoft Research and his new color 2D barcode system that can achieve thousands of ...

“BrandDigital: Simple Ways Top Brands Succeed in the Digital World,” by branding expert Allen Adamson, is the first book to be sold in North America that includes an EZcode—a 2D bar code ...

The EZcode links readers to their mobile site and updated editorials. This review isn't about them, it's about the free barcode reader I picked up from the BlackBerry App World. It's about ScanLife.