Through public relations, you can promote your business and its products and services to current and prospective customers. ... Just as marketing supports sales, PR supports marketing.

Last month a digital marketing expert wanted to include our firm’s public relations expertise in a new business pitch. "How many impressions can you guarantee the client each week?" he asked.

A master’s degree in public relations (PR) can help you qualify for high-level careers in PR, marketing, communication and related fields. This degree covers topics such as PR campaign ...

Public Relations in the Marketing Mix March 2002 Public relations is a complex discipline, which is typically asked to spread a rather small budget over a wide range of possible fields of activity, ...

Digital Silk, an award-winning digital marketing agency focused on creating brand strategies, custom websites, and digital ...

Access of our Public Relations Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today ...

Students work at Technically Speaking, a student advertising and public relations agency, managed by the School of Communication with support from RIT Marketing and Communications. Students will hone ...

"PR is an insanely valuable activity in early-stage companies," wrote venture capitalist Mark Suster on his popular blog for startups. The problem is that most companies focused on growth are almost ...

Nonprofit organizations rely on public relations and other marketing communications for a variety of benefits that go beyond soliciting direct financial support. The more positive an image a ...

An online master’s in public relations can deepen your communication, marketing and research skills. The degree can prepare you to craft a narrative, communicate and collaborate with internal ...