Ilaria Bonvicini writes that Ikea is getting really good at this kind of unconventional showcasing. Ikea seems to have a knack for knowing where the lines are and doing "tribute" right. Macs on ...

Creative director Adrian Elton revamped his 2019 election day IKEA billboard to again nod at Clive Palmer’s Trumpet of ...

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Ikea is shining a light on early childhood development and the role that its furniture plays in it. For the ‘Supporting First Steps’ campaign, the Swedish furniture giant is showing youngsters ...

“In a world that moves at the speed of social, even print ads need to be timely and topical to catch people’s attention. Back in 2017, an Ikea ad, parodying Balenciaga did just that ...

Pregnant fans of discounts and wee are in for a treat with Ikea’s latest ad stunt, which invites women to pee on a magazine ad to reveal a discount on a cot. The ad features pregnancy-testing tech, ...

IKEA did not respond to press inquiries. Mobile engagement The IKEA mobile ad encourages consumers to share how they have improved life at home. When consumers tap on the ad they are redirected to ...

Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...

Ikea Hong Kong released an advertisement on their official Facebook last Saturday for an ice-cream dessert which has garnered online criticism from netizens. The ad is for a bean curd flavoured ...

The city of Dallas is finally getting its own Ikea. Slated to open in late 2025, Ikea will add a site at The Shops at Park Lane, covering two floors, according to a statement on its website.