Kits, serums, masks, and more—these treatments smooth texture for a fraction of the price (and time spent) at the salon.

Once reserved just for salons, keratin treatments can now get you smoothed-out strands at home. Here, hairstylists share the ...

From the infamous Brazilian blow-dry to the frizz-fighting KeraStraight, keep reading for everything you’ve ever wanted to know about keratin treatments… If you’ve ever moaned about your ...

Keratin is a protein and essential for healthy ... "Any curl patterns will get more relaxed, and your hair will dry faster." The results last up to three months, but the longevity of the treatment ...

Allied Market Research published a report, titled, "Keratin Products Market - Global Opportunity Analysis and Industry ...

dandruff and hair straightening treatments. Your hair won't set after the keratin treatment, if you are prone to sweating. Here's what you should do. Cysteine is the latest hair straightening ...

Designed for gorgeous hair that lasts months, the ANSWR At-home Keratin Treatment simultaneously ... blow-drying and straightening it to finish. You’ll be left with sleeker, more manageable ...

But what about gentler, at-home keratin hair products? You don’t have to be a haircare whizz to have heard of keratin – it’s an ingredient that we’ve long seen stamped on product bottles.

The FDA has expressed concerns about its presence in products like Brazilian Blowout and keratin treatments, as well as in many chemical hair relaxers. The FDA has discouraged consumers from ...

The FDA has expressed concerns about its presence in products like Brazilian Blowout and keratin treatments, as well as in many chemical hair relaxers. The FDA has discouraged consumers from ...