Consider several types of sale promotions when finalizing your marketing and sales plan. Free Gifts, Free Trials Offering a free gift is a simple strategy that gets people in the door.

Direct sales and sales promotions are two major components of the promotional element of marketing. The marketing mix outlines four critical strategic marketing elements -- product, place, price ...

There’s no question that strategic promotions and discounts motivate consumers to buy a product. But they can also open the door to a long-term relationship through subscriptions. According to our ...