HE’S the media megastar who went from quitting college and making YouTube videos in his bedroom to being a multi-millionaire ...

KSI has embarked on several business ventures. They've launched Sidemen Clothing, a restaurant chain named Sides, a vodka, and even their own cereal. In 2021, he established a record label and a ...

KSI's real name is Olajide Olayinka Williams ... In 2021, he launched a record label and a boxing promotions business, and a year later worked with Logan Paul to launch Prime, which soon became ...

Alongside KSI's own record label he launched a boxing promotional company called 'Misfits Boxing.' But what really took the world by surprise was the launch of drinks company Prime in January 2022 ...