This year, one of the classic snacks at your game day party will have bragging rights, thanks to the Lay's potato chips ad directed by none other than Academy Award-winning filmmaker Taika Waititi.

By Adrianne Pasquarelli - 1 hour 33 min ago By Tim Nudd - 2 hours 53 min ago By Tom Wormald - 5 hours 33 min ago 5 hours 33 min ago By Andre Banks - 6 hours 3 min ago By Ad Age Staff - 8 months 1 ...

What happens when Messi, Henry, Alexia Putellas, and Luis Suárez walk into a bar in Miami? Lay’s new ad captures the unexpected moment—and the fans’ reactions are priceless.

In the TV ad, Messi is the unexpected guest at a UEFA Champions League party when he shows up unannounced, but celebration turns to distress when the legend asks, “Where are the Lay’s?” The emotion ...