If you hire an approved freelance vendor currently under a Master Agreement, you will complete a Service Order form for each job and upload to the Marketing and Approval System. If you have any ...

Although Sales and Marketing work closely together, they don't always see eye to eye—whether in the metrics they're tracking or the approaches they use. But that isn't to say the teams should work in ...

Budget pressures, fragmentation of channels, intermediary pay-to-play fees and an “over-saturated” agency market, are making ...

What’s the most effective way for businesses to attract and convert leads? We asked industry experts to share one tool or ...

In today’s fast-paced digital landscape, content creation and marketing have become essential pillars for businesses looking ...

HubSpot is a powerful CRM platform, and they define content marketing as the “process of planning, creating, distributing, ...

But knowing the other side of the story, the buying process, is equally important for good content marketing. But wait—Isn't the buying process the same as the customer's journey? Not exactly. They ...

Australian airline Qantas Airways has chosen Teradata's CRM solution to help to speed up turnaround time for its entire marketing process from five days to four hours. The airline has a frequent ...

Stringent safeguards have been implemented to ensure that simulated lines undergo thorough scrutiny, preventing any ...

This is because UAB MarComm is required to track every single marketing expense we make, then provide that list to the UA System. There’s a process in place called the Marketing Approval Process that ...