PrizePicks is tapping Klutch Sports as its strategic brand advisor, where the agency will advise PrizePicks on talent ...

In the dynamic realm of content marketing, strategic thinking is not just beneficial; it's essential. That was the core theme of thought-provoking episode 33 of the Marketing Smarts Live Show, titled ...

These include strategy development, content marketing, digital marketing, public relations and third-party marketing, often in collaboration with other third-party marketers and MarTech firms.

When marketing, sales, product development, operations, legal and leadership play nice, magic happens. Regular inter-departmental meetings and brainstorming sessions can lead to creative solutions ...

Fesh approach to marketing and business development in law firms for 2024, including budget, action plan, Client Segmentation and Profiling, SWOT analysis ...

The Estée Lauder Companies has announced the appointment of Aude Gandon as its new chief digital and marketing officer (CDMO) ...

Why Search Marketing & Branding Need Each Other Search and brand strategy don’t just coexist. When combined, they unlock big wins for awareness, growth, and performance.

Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging ...