Ulrich credits the 2017 limited-edition line of space-themed purses and apparel from Coach as a turning point. Coach asked permission to use NASA’s 1970s-designed, retro red logo type for its ...

The "worm" is back in at NASA — sort of. Twenty-five years after the space agency unceremoniously retired the worm, its simple but iconic logotype, in favor of returning to its original 1958 ...

NASA Engineers have just finished applying the final coat of clear over the beloved “worm” logo on the rocket boosters of the Artemis II, which marks the return of the bold red letters that ...

NASA’s Project Apollo logo was adopted in 1965 based on design input from its employees and contractors. (Image credit: NASA) Named after the mythological Greek goddess of the moon who was also ...

NASA’s sleek and wavy logo from the 1970s is set to make its return on a SpaceX Falcon 9 scheduled to launch in May – the first to carry astronauts to the International Space Station from ...

Why does a logo that was only in use for 17 years—and was retired for 28—have such staying power? It comes down to three components: its removal, its design, and what it represents beyond NASA.

NASA's famous red "worm" logo has been mothballed since 1992, but it's about to make a glorious return to service just in time for the critical crewed SpaceX Demo-2 mission to the International ...

It was designed for NASA in the 1970s, and it hasn’t been back to space since the 1990s. But in 2020, it will head to orbit once more. We’re talking about “the worm.” It’s a logo that a ...

The logo was retired in the early '90s, but continued to show up on merchandise like T-shirts. More recently, NASA revived it for the crewed SpaceX Falcon 9 Demo-2 mission in 2020.

NASA’s sleek and wavy logo from the 1970s is set to make its return on a SpaceX Falcon 9 scheduled to launch in May – the first to carry astronauts to the International Space Station from ...