PR practitioners must be thoughtful in who to pitch in terms of affective target audiences. Practitioners need to carefully vet and select those influencers who speak directly to the audience aligned ...

[iStockphoto] A section of public relations practitioners thinks that journalists shouldn’t venture into the Public Relations field. In her opinion in The Standard recently, Ms Abigael Jemutai ...

Students regularly publish their work, recognized by public relations practitioners. Public relations is relationship-based. Initial courses will provide you with a broad overview of the field, ...

The PR sector is not generally known for the reticence of its practitioners. Who hasn't walked into a PR event without first taking a deep breath, s ...

According to Ogunyombo, the choice of Abimbola as the PR Practitioner of the Year is based on his leadership of a dynamic organisation with an impressive profile, quality clients and campaigns ...