YouTube confirmed that ads for paused videos have arrived. Users noticed the new ad placement ahead of YouTube's official statement as they appeared on smart TVs and mobile devices.

YouTube on connected TVs will soon display a single 30-second ad in place of two consecutive 15-second ads on top-performing content. the platform is also starting to test ads on paused videos.

Need to pause a YouTube video?Don't be surprised if an ad pops up. The Google-owned video sharing platform has widely rolled out "pause ads" ‒ static advertisements that appear on-screen when a ...

YouTube's been experimenting with ads that play while your video is paused. News. By Ted Litchfield published 27 April 2024 YouTube executives were bullish on the initiative in a recent earnings call.