Post Shredded Wheat was losing its place in the world. Cereals were getting complicated; the world sought change; and Shredded Wheat had been just plain wheat since 1892. A brand in decline, it was ...

Shredded wheat Easter nests with their buttery, marshmallowy, chewy goodness will be the star of your spring holiday table. Get tips on shaping these treats with ease and minimum of sticky fingers.

*Percent Daily Values (%DV) are based on a 2,000 calorie reference diet. Your daily values may be higher or lower based on your individual needs. Nutrient kcal kjoules %DV ...

The purest of foodstuffs, the crispest of breakfasts, the simplest of choices… what more can be said about one of Britain’s ...

Your body is a poison factory, but hey — don’t worry about it. Shredded Wheat can help! It’s just one of dozens of topics the makers of Shredded Wheat addressed in newspaper ads a century ago.