News stories about products sell more far more products than advertising. Public relations has helped create a new form of journalism, one that's best suited to their client's needs.

Public relations describes the various methods a company uses to disseminate messages about its products, services, or overall image to its customers, employees, stockholders, suppliers, or other ...

In the same way you pay close attention to product usage after your product is launched, you should keep a close eye on how your message is being received by the public.

Public relations is an effective way to build a brand, communicate with a target market and attract further investment. When properly executed, PR can reap large dividends.

A good public relations campaign highlights a small business's products and services through creative means. For example, a publicity campaign that highlights a new product launch also promotes ...

Public relations, on the other hand, is much more insidious. Because it’s disguised as information, we often don’t realize we are being influenced by public relations.” ...

Public relations is how a company interacts with the public, ... We handpick every product we feature. We may be compensated or earn commission from the links on this page.

When talking about marketing in the security industry, public relations (PR) is probably the least understood tool in the box—and this is to the industry's detriment. Not only is good PR key to ...

Cadillac of Europe has done the executive shuffle as it names Rene Kreis its new Head of Public Relations for the region. Kreis, age 57, has held various PR roles in General Motors including ...

Bergin ’16 (advertising and public relations) is parlaying that passion into a career as an associate product marketing manager at Squarespace, a website builder and hosting company in New York City.

The chief executive of the Central New Jersey construction company was a man of firm ideas about many things, including advertising and public relations. “We don”t believe in advertising. We ...

In In re Valeant Pharmaceuticals International, Inc. Securities Litigation, defendant Valeant's counsel Covington & Burling hired a public relations firm "to assist Legal Counsel's representation ...