Public relations professionals work with media types--magazines and newspaper editors and radio and TV producers--to get their clients' stories in the news. Because there's an awful lot of media ...

For executives reading this: Next time you're tempted to say "Just PR this," remember—you're not asking for a simple task.

Public relations is all about profile. Business A approaches Agency B; they want to build their presence and profile in the world. Agency A gets to work, writing press releases, organizing media ...

A public relations, advertising and applied communication major learns to use communication strategies to help shape the image of a company, organization or brand and to convey information to the ...

Public relations professionals are the ones responsible for creating and maintaining a good public image for the organization or clients they represent, according to the U.S. Bureau of Labor ...

The Bachelor of Arts with a major in communication and a concentration in public relations prepares you to work in various sectors of public relations, which the Public Relations Society of America ...

Public relations is the opposite of advertising ... by different reporters so you can be sure you are pitching your ideas to the appropriate person. 5. Develop story angles.

The UAB Department of Communication Studies offers a top-ranked and award-winning curriculum in public relations. Our program is designed to offer you a wide range of career choices in fields that ...

Public relations specialists aim to generate positive publicity for their clients and enhance their reputation. They may serve as the press secretary for the president of the United States ...