The role of public relations is crucial to building and maintaining a good reputation for a company, yet there’s often confusion surrounding what exactly it does.

Public Relations Advertising tends to cost more than PR. Although PR is not entirely free, it is often far less expensive and offers bigger chances of yielding positive results.

The Central West Coast Chapter of the Florida Public Relations Association (CWC-FPRA) recognized the area’s best work in public relations, marketing and communications during its annual Image ...