How to perform a personal SWOT analysis. The SWOT analysis was first devised in the 1960s by business icons Edmund P. Learned, C. Roland Christensen, Kenneth Andrews and William D. Guth.

The SWOT analysis can be used to evaluate a company’s competitive position and may help a company’s leadership team identify a strategic plan. SWOT analysis for a stock.

Why Your SWOT Analysis Is Probably Useless An analysis of strengths, weaknesses, opportunities, and threats is the darling of most strategy processes. Yet it’s often an exercise in futility ...

Short for strengths, weaknesses, opportunities, and threats, the SWOT analysis can provide a powerful framework for personal growth and, more specifically, leadership development.