Ken is keeping the "Kenergy" going with Mattel and Barbie's latest addition, the LeBron James-inspired Kenbassadors doll.

Barbie has announced that LeBron James is the first athlete to have a Ken doll. Mattel, the parent company that owns Barbie, ...

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

Los Angeles Lakers star LeBron James will soon be seen on toy shelves around the country -- in doll form. On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron ...