Levi's announced plans to sell Dockers to Authentic Brands Group, the brand management firm that owns the IP for Forever 21, ...

Heineken UK’s director of innovation, insights and strategic planning tells Tim Healey why marketers need to stay grounded, ...

For professionals aiming to advance into leadership roles, a strategic marketing programme is more than just upskilling—it is ...

Advantages of strategic brand management From my point of view, there are a lot of advantages to the brand-based approach and all these efforts and investments are worthwhile. A good brand has ...

This isn’t a temporary headwind. It’s a structural shift in how brands compete—and it’s reshaping how they operate, invest ...

Develop your brand strategy. Clarify the brand identity ... This programme can also be taken as part of the Certificate in Management. Enhance your leadership approach, hone your business skills and ...

Strategic sales teams know that speed and consistency aren’t just nice to have – they are essential. But when creative ...

Propagate Content, the production and talent company founded by Ben Silverman and Howard T. Owens, has acquired Parker ...

Beyond Risk Topco Holdings, LP ("Beyond Risk") today announced the strategic ... Health" brand. This strategic initiative combines the operational and underwriting strengths of SL Management ...