Liquid Death, the popular canned water company, confirmed to USA TODAY it will begin selling an energy drink in January 2026.

Whether you are TaB's #1 fan, thought it was gross, or never even got to have a sip, we've gone behind the scenes of all TaB's science, marketing, fan campaigns and more.

Coke hopes to make more headway with regular and sugar-free versions of Von Dutch launching next month. Tab Energy, in pink Burberry-style 10.5-ounce cans, will follow.

Keurig Dr Pepper reported second-quarter slightly revenue above Wall Street expectations on Thursday, driven by strong demand ...

5-Hour Energy drink maker Living Essentials is facing a lawsuit by a smaller competitor for allegedly suppressing rivals in the market for 2-ounce energy shots, leaving consumers with fewer choices.

By the early 2000s, Tab barely represented 1% of sales. However, Coca-Cola kept the brand around for die-hard "Tabaholics" and even introduced a Tab energy drink in 2005.