The post The “My Makeup Type” TikTok Trend, Explained first appeared on Her Campus.

I posted a video on TikTok wearing my unapproachable makeup before heading out for the night, and one comment in particular caught my eye: "You look so different with makeup." ...

Sakura is a light, matte pink. It looks so pretty behind long, fluttery lashes. Cashew is a warm, matte tan. It creates natural-looking depth on my eyes. Ebony is matte black. This one plays double ...

The viral “uncanny valley” makeup trend is taking over TikTok with more than 40 million views as creators are trying to spook their viewers with their scary good makeup skills.

That's right, apparently eye shadow is an "old lady thing," according to a TikTok that user Jennifer Latch shared at the end of February. She said her daughter told her that it's a "Gen X and ...

One TikTok, which has been viewed over 1.5 million times, explains the trend simply as the user wrote on a video from Nov. 24: “Putting more makeup on right before you shower 😻🫶.” ...

A writer attempts the viral "unrecognizable makeup" TikTok trend, which includes full-coverage foundation, harsh contour, a siren eye, and overlined lips.

The beauty influencer experienced watery eyes whenever she wore makeup. TikTok / @ayaatmishaal “Needed this. My eyes ONLY water when I attempt to do makeup,” wrote one viewer in the comments.

If this makeup trend is good for anything, it’s peering eerily around doorways. To really nail the look, all you need are eyes that look glassed-over like a doll’s, as well as an overly ...

Barnes credited 19-year-old makeup artist Anna Murphy, the trend's originator, who then shared a tutorial on her own TikTok page, effectively igniting the challenge's viral spread.

We may have only experienced a few weeks of 2025, but the year's makeup trends have already cemented themselves into the ...