The only true benefit you receive when registering your name and logo together is lowered cost. Each trademark registration costs approximately $300.

A trademark can be associated with or part of your trade name and can be used to provide legal protection for the use of names, logos, symbols, or company slogans.

You must register your name and logo with the USPTO. Many businesses hire an attorney to help with this process, because there are a series of legal forms that need to be filled out, which can be ...