Wanting to go beyond decorative design and look at functional applications, The Tyre Collective's final collaborator was the Queen Mary research group, led by green-energy lecturer Maria Crespo.

Dutch design agencies BART and Ronin have created a digital museum and exhibition for tyre company Vredestein to launch its new weather-proof designs and updated visual identity.

Birla Tyre has announced the launch of its new brand identity, including a modernized logo and a redesigned corporate website, reflecting the company’s renewed direction under its new promoters ...