“Squid Game” Season 2 represents a major opportunity for Netflix and its brand partners. The first season was the most watched Netflix show ever, with more than 330 million views to date.

Dancers wearing “Squid Game” costumes at a fan event in Seoul. The success of the first season reaffirmed the international approach that Netflix has taken.

Go behind the scenes as the Squid Game cast gets an up-close look at their costumes—and shares hilarious takes on who pulled it off best. Style, sweat, and a little sass included. Stream Squid Game ...

Squid Game star Park Gyu-young has admitted the South Korean thriller’s iconic pink guard costumes are actually a struggle to wear. Throughout the series, competitors of a sadistic series of ...