The ad agency behind Astronomer’s recent video featuring Gwyneth Paltrow is Maximum Effort. On July 28, the agency shared an ...

Ryan Reynolds’ Maximum Effort production company was involved with the latest Astronomer video featuring Gwyneth Paltrow. The ...

Black-owned advertising agencies are reshaping the industry from the inside out, using creativity as a form of resistance, visibility, and power.

Then, we discuss WPP Media’s midyear ad forecast report and the macro issues reshaping ad spend. Tariff news is better than it was a month ago, but the agency still revised its ad forecast downward, ...

Where do you think agency services are headed in the next few years? 2 comments about "A Change Is Coming For (Agentic) Ad Agencies". Check to receive email when comments are posted.

In this exclusive interview, TBWAMedia Arts Lab's leaders reveal the secrets to their decades-long relationship with the $3 trillion brand.

Astronomer, the tech company that went viral for the wrong reasons, worked with Ryan Reynolds' Maximum Effort and Gwyneth ...