5 ways brands can build relationship-driven models that deepen emotional connection, personalization and customer value ...

If you wish to convince your board members and C-level decision makers that loyalty programs, you need to know what customers ...

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. 1. Consumers are turning to ...

Airline loyalty programs are crucial for customer retention. Embedded loyalty programs are increasingly integrated into daily ...

Encouraging people to join loyalty programs: Offer a special bonus simply for installing any program tools (such as a browser ...

Here's what you need to know about why you should use your points and ... These are just a few examples, but every year at least a few major loyalty programs announce devaluations to their award ...

The concept of a Loyalty Day gained popularity throughout the U.S. during the Cold War era of the late 1940s and early 1950s.

While traditional loyalty programs have long been a trusted and proven engagement strategy, for today’s consumer, basic rewards programs are often less motivating. Modern consumers expect ...

These loyalty programs allow flyers to earn miles that ... So what’s shifting, and why are regulators paying attention? Here are some tips on how you can make the most of the existing programs ...

Expedia Group informed loyalty members that starting May 22, "Blue members will no longer earn OneKeyCash on Vrbo bookings." ...

These loyalty programs allow flyers to earn miles that ... So what’s shifting, and why are regulators paying attention? Here are some tips on how you can make the most of the existing programs ...