Wong Lo Kat has always heavily stressed marketing, especially on social media, and over the years, as new platforms have emerged, the brand has expanded the platforms it uses from Weibo to bilibili.

Wong Lo Kat, known as Wang Lao Ji in Putonghua, is the best-selling brand of canned drinks on the mainland, with a brand value of about 108 billion yuan.

The story behind the red-can and green-can tea began 13 years ago. In 1997, Wong Lo Kat Food and Beverage, a company under Guangzhou Pharm, signed an agreement with HK’s Hung To.

Agnes Kin-Yee Wong, great-great-granddaughter of Wong Chat Bong - or commonly known as Wong Lo Kat - and other family members held a press conference in Shenzhen on March 26.

Cooperation with esports requires strong resource integration and execution, which is relatively difficult to do. Wong Lo Kat has been working with SEASUN’s “Legend of the Swordsman” since 2016, as ...