The average score for beer and cider commercials is 2.7 Stars, while ‘Chairs’ comes second in the beer & cider category only to Heineken’s 2020 James-Bond themed advert (5.6 Stars).

Through significant investments in advertising and increased distribution, the Sun Cruiser brand should start to contribute well to Boston Beer’s revenues in 2025. Negatively, while still ...

Cincinnati craft beer enthusiasts know there are plenty of excellent options around the city for them to quench their thirst. Four Queen City-area breweries have solidified their places on that ...

The Roundhouse Beer Garden at McKinley Marina will be back open on May 22 for the 2025 season. The beer garden at 1750 N. Lincoln Memorial Drive has a rotating lineup of local beers and boozy ...

Georgia's craft beer scene is celebrating a double-gold victory, along with several others, in the 2025 World Beer Cup. The World Beer Cup, also known to as "the Olympics of beer," is an annual ...

At the same time, sales were beginning to flatline as consumers spent less, but also as the sale of Stone and Wood and Balter brands impacted the craft beer market. He said with big money behind ...

WHAT AM I SMELLING IS THAT THAT’S THE FRESH SMELL OF QUINOA. SAMARA OSTER IS MAKING PEOPLE RETHINK THEIR IDEA OF BEER, WHICH IS SAYING SOMETHING, GIVING HER OWN RELATIONSHIP WITH THE ADULT BEVERAGE.

From modern jingles to unusual collabs, Kraft Heinz CMO Todd Kaplan explains how tapping into culture is marketing's best bet ...

Lisa Balter Saacks “Our integration with Blue Ocean Technologies brings the same level of surveillance rigor to overnight sessions as during the standard trading day. This industry-first milestone ...

WHAT AM I SMELLING IS THAT THAT’S THE FRESH SMELL OF QUINOA. SAMARA OSTER IS MAKING PEOPLE RETHINK THEIR IDEA OF BEER, WHICH IS SAYING SOMETHING, GIVING HER OWN RELATIONSHIP WITH THE ADULT BEVERAGE.

Jamie Lee Curtis has promoted products including yogurt and pantyhose. She said the commercials allowed her to spend more time at home with her children. Curtis described herself as "an imperfect ...