Bare Necessities, Fashion Nova And Saatva launch "pre-tariff" sales before expected price hikes. Exploiting consumer ...

The CNCDA has issued a cease-and-desist letter to American Honda Motor and SHMA, demanding they stop direct sales of Afeela ...

VinterActive LLC, an award-winning pioneer in applying the best practices of DTC marketing to the wine industry, today ...

What's the difference between a product rating of 3.5 displayed with stars versus Arabic numerals? It might very well be the ...

With social media catching on in rural India, consumer brands have started investing 30-35% of their influencer marketing budgets beyond metro cities. However, the cultural disconnect between the ...

Global retailers including sandal maker Birkenstock and jeweller Pandora are looking at spreading the cost of U.S. tariffs by ...

With same-store sales weak so far this year amid a difficult economy, operators are boosting marketing, adding new menu items ...

When a real estate brokerage comes up with a new marketing plan, it usually doesn’t make the news. But Compass Real Estate’s ...

China's Xiaomi is seeing a slump in new orders for its SU7 electric sedan, analysts said on Wednesday, as the company and its ...

The casual dining chain’s executives have cited marketing as a key factor behind two straight quarters of same-store sales growth of more than 31%.

Touchland disrupted an overlooked category, turning hand sanitizer into an $800 million lifestyle beauty brand through ...

BW Marketing World, in association with BW Businessworld, is set to host the highly anticipated second edition of the BW Momentum Conference 2025, followed by the prestigious BW Merit Awards on 27 May ...