User-generated content has become the backbone of modern marketing—but most advice focuses on theory rather than execution.

This article shows how B2B marketers can use AI to create consistent, high-quality content at scale without sacrificing strategy or brand voice.

A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

Opinion: Vox Media's Jillian Robbins offers solutions for thorny copyright questions that in-house counsel may face when ...