We look at where a customer data platform sits alongside other technologies that offer features to boost customer experience ...

Explore the hidden challenges of context rot in AI and how input length affects large language models. Uncover the paradox of ...

The Model Context Protocol (MCP) provides a modern, semantically rich way for AI to interact with enterprise systems.

Its usability for nontechnical users makes GenAI truly transformative. It enhances efficiency without replacing humans, ...

From chat to infrastructure modernization, Anthropic’s MCP offers a ‘bridge’ to agentic AI, but its early days may prove ...

AppsFlyer, a marketing measurement, attribution, and data analytics company, has launched AppsFlyer MCP (Model Context Protocol), an orchestration tool to help marketing teams access data and manage ...

Contact center-as-a-service vendors must define the role, value, and contributions they aim to deliver in the AI era.

An account manager is an employee who is responsible for the daily management of a customer's account with a business. Read on to learn about their skills and benefits.

With a panel data of Henan Province in China from 2014 to 2021, this study examines the role and mechanism of the digital economy on the integration of advanced manufacturing and modern service ...

I’m back from the International Conference on Machine Learning in Vancouver, one of the biggest annual meetups for artificial ...