Blackouts, boycotts, and board elections are three ways that you can use your power as a consumer to influence how big corporations shape their policies.

The event celebrated leading voices and rising stars in public relations, explored the sector’s achievements and persistent challenges, such as quack practitioners, and outlined a bold vision for the ...

In many ways, AI has transformed PR. But the fundamentals haven't changed. You still need to earn high-quality media coverage. The difference is that now, those features are no longer just about ...

Just what is public relations? And how does it differ fromadvertising? Public relations is the opposite of advertising. Inadvertising, you pay to have your message placed in a newspaper, TVor ...

Public relations professionals work with media types–magazines and newspaper editors and radio and TV producers–to get their clients’ stories in the news. Because there’s an awful lot of ...