The luxury giant’s CFO says the business is committed to investing in innovation while looking to create efficiencies in ...

Data-driven empathy and emotional intelligence are inherent to effective marketing. Call it introverted advertising, a ...

Slot games are one of the most competitive types of games in the iGaming world. Making a game that is fun to play and looks ...

Brazil is currently probing influencer marketing in the gambling space, as BetMGM's legal head has come out against it.

Seeing faces in objects—known as face pareidolia—triggers a powerful attentional response, according to a new study.

Having been on the jury at this year’s Cannes Lions, the advertising industry’s Oscars, few people are as well placed to ...

Campaign Middle East wraps up all the top take aways from the Cannes Lions International Festival of Creativity 2025.

Enter audience-first media planning: a strategic shift in the way we design campaigns, allocate budgets, and measure success. It’s an approach that starts not with inventory, ratings, or impressions, ...

Cool people are outgoing and social (extroverted). They seek pleasure and enjoyment (hedonistic). They take risks and try new ...

Credit card reward spending continues to rise industrywide, and competition for credit card holders remains intense. This will likely lead to higher spending for Capital One and could threaten returns ...

For the week, the Dow saw a gain of 1.3% while the S&P 500 rallied 1.5%. The Nasdaq Composite COMP rose 1% on the week and on Friday posted its 13th record close of July. So far in 2025, the S&P 500 ...

This week, host Wendy Corr chats with chef, author, and marketing strategist Piper Fennimore. Piper talks about her love for food, the disease ...