Three things every marketing leader should know about winning with AI today.

User-generated content has become the backbone of modern marketing—but most advice focuses on theory rather than execution.

Having committed to investing in its marketing talent and empowering its team, Bupa has turned marketing into a growth driver ...

A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

In today’s evolving economy, where conventional product claims no longer capture consumer attention, BFSI (Banking, Financial ...

As is always the case with every successful email campaign, it starts with the strategy. A good agency prepares a detailed ...

Creators aren’t just delivering social posts. They are the connective tissue across screens, ad formats, shopping behavior ...

With 18 years in broadcast, digital, and branded content, Makkar will lead Publive’s revenue strategy and drive business ...

Gandon has been named Chief Digital & Marketing Officer, a newly formed role to help the US beauty giant ‘build stronger consumer connections’ in the digital age ...

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...

AdTech: Meta's AI advancements redefine media planning, shifting from granular targeting to algorithm-driven creative matching. Agencies are building independent data infrastructures to counter ...