Lyft just got a new logo, but you probably didn’t notice it.

Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the company’s heart—a nod to happiness. Intrigued? We’ll reveal the secrets of the Coke logo ...

From drag marches to queer liberation events, the power of coming together shines through in this photo essay.

The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...