Ferrero to Buy WK Kellogg in Candy-Meets-Cereal Deal The $3.1 billion acquisition would combine Ferrero, which makes Tic Tacs and Nutella, with the producer of Frosted Flakes and Froot Loops.

The Italian food giant Ferrero is expanding its North American portfolio by acquiring WK Kellogg, known for iconic brands ...

Key TakeawaysFrosted Flakes is nearing a deal to be acquired by Italian chocolate maker Ferrero for roughly $3 billion, The Wall Street Journal reported Wednesday.The companies could finalize the ...

Ferrero acquires Kellogg's cereal business for $3.1 billion, combining Nutella with Frosted Flakes in a major food industry consolidation deal.

Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying the century-old U.S. cereal company WK Kellogg in a deal valued at approximately $3.1 billion.

Ferrero, the family-owned maker of Nutella, has agreed to buy the iconic American maker of Froot Loops and Frosted Flakes, combining two of the world's most storied sweet brands.

FILE - This is a shelf of Kellogg's Frosted Flakes cereal at a market in Homestead, Pa., on Monday, Feb. 24, 2025.

FILE - This is a shelf of Kellogg's Frosted Flakes cereal at a market in Homestead, Pa., on Monday, Feb. 24, 2025.